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@@ -1,3 +1,33 @@
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-# logo-ideation-prompts
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+# Using AI Images for Logo Ideation (and Where to Stop)
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-Prompt notes for early logo and brand-mark ideation with Raphael AI (https://raphael.app), a free AI image generator.
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+Image generators are useful at the very start of logo work, when you need many rough directions quickly. This note explains how I use [Raphael AI](https://raphael.app) for that stage and why the final logo should still be drawn as a vector.
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+
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+## What it is good for
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+
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+- Exploring **metaphors**: a bakery logo as a wheat stalk, a rising sun, a rolling pin.
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+- Exploring **styles**: line art, flat badge, geometric monogram, hand-drawn.
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+- Showing a client **three directions** before any detailed design.
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+
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+Example prompt:
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+
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+```
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+minimal flat logo concept for a bakery, single wheat stalk forming a circle,
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+two colors, white background, vector style, no text
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+```
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+
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+## Where to stop
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+
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+Generated logos are raster images with uneven curves, and they may resemble existing marks by accident. Do not ship them directly. Instead:
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+
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+1. Pick a direction from the concepts.
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+2. Redraw it from scratch in a vector editor with clean geometry.
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+3. Do a trademark search before using it commercially.
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+4. Add the wordmark with a licensed font.
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+
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+## Prompt tips
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+
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+- Ask for "no text"; generated lettering is unreliable.
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+- Ask for "two colors" or "monochrome" so the concept will work in print.
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+- Ask for "white background" so you can judge the shape.
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+
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+Concept generator: https://raphael.app
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